Category Archives: BUSINESS

Why it is Important to Have an IP Strategy for Your Business

Every business has both tangible and intangible assets. Most businesses have a strategy to protect [...]

Factors to Consider Before Applying for a Trademark

If you are building your business and want to create a recognisable brand, you will [...]

Should You Name Your Brand After Yourself?

Last week I talked about choosing a name for your business and creating a brand [...]

Choosing a Name For Your Business

Some time ago, I met a man who told me that it was “very necessary” [...]

4 Lessons From Kat Von D’s Miles Davis Copyright Infringement Suit

Celebrity tattoo artist, Kat Von D, is being sued for copyright infringement by a photographer [...]

Common Book Publishing Terms Every Author Should Know

It is very exciting when you’ve gone through hours of labour expressing your thoughts in [...]

The Basics: What is Copyright?

Copyright Copyright is probably the easiest to claim and protect. It is the protection of [...]

The Basics: What is a Trademark?

Trademarks Trademarks are the vehicles that take products to the market. Service marks act in [...]

The Basics: What is Patent and Design?

Patents Patents, unlike copyright, require that for an idea to be patentable, it must be [...]

The Basics: How to Manage Your Intellectual Property

Intellectual Property refers to the non-tangible valuable assets that you own. These assets are protected [...]